Reviving an Icon: The Petrobras Orange Jumpsuit

To celebrate 70 years of history, we reimagined a national symbol — the iconic Petrobras orange jumpsuit — through the lens of Brazilian creativity and cultural diversity. The project united five visionary designers from five different states, each transforming the jumpsuit into a canvas for local stories, bold ideas, and fashion-forward expression. What was once purely functional became a cultural statement, honoring the past while looking boldly toward the future. A true blend of heritage, innovation, and identity — stitched into every thread.